Cardi B, in collaboration with Starco Brands, is set to unveil a new limited edition strawberry flavor of Whipshot just in time for Valentine’s Day. This addition to the brand’s core lineup of vodka-infused whipped cream canisters, including Chocolate, Vanilla, and Caramel, marks the latest venture in Cardi B’s ongoing partnership with Starco Brands. Anticipated to feature prominently in an upcoming ad campaign, the renowned artist has been the face of Whipshots.
The introduction of seasonal limited edition flavors has been a successful strategy for Whipshots, with previous releases such as lime for summer, Pumpkin spice for autumn, and Peppermint for the holiday season. Notably, Whipshots achieved remarkable sales milestones, surpassing three million cans within just 17 months of its initial retail launch, according to Business Wire.
The Strawberry flavor, tailored for Valentine’s Day, stands out as one of the brand’s most requested flavors since its inception. The Instagram ad campaign emphasizes consumer excitement, showcasing numerous comments expressing anticipation following the announcement. With 10% ABV and no refrigeration requirements, the limited edition Strawberry flavor is slated for release on January 25, with a suggested retail price of $14.99 for a 200 ML can.
